Can you put a price on care?
No, you can't. But at Pinnacol, caring is more than kindness. It's a power tool, and now it gives our customers a competitive edge. By saving employers money over the long haul we can send these dollars straight to their bottom line without the wait. Ultimately, we're keeping employees safer, getting them back to work faster and keeping their workflows flowing. That's putting care to work. And that's something you can put a price on. That's Pinnacol Edge™.
This campaign aims to bring awareness to Pinnacol's new program called the Pinnacol Edge, which provides up to 15% upfront discount to new customers. By saving employers money over the long haul through programs that decrease insurance costs — such as our safety services, return to work program, and claims management, we're able to send those dollars straight to customers' bottom line without the wait.
Below are examples of display ads for a prospective policyholder audience.
Below are examples of a display ad for an agent audience.